Google Map Citation is an effective way to improve ranking in local search engine results. It is a process of creating a listing for a business on Google Maps, which includes the business name, address, phone number, website, and other relevant information. By creating a Google Map Citation, businesses can increase their visibility in local search engine results, as well as improve their ranking in the local search engine results pages (SERPs). Google Map Citations also help businesses to build trust and credibility with potential customers, as well as to establish a presence in the local market.